Top 5 Budgeting Apps in Latin America: Q4 2023 Performance Overview

As the year 2023 wrapped up, Sensor Tower's data showcases the performance of the Top 5 Personal Finance Budgeting and Planning applications in Latin America. Let's delve into the numbers and observe the trends that marked the fourth quarter of the year.

Splitwise saw a noteworthy upward trend in revenue, closing the quarter with over $10K in the last week of December, compared to $2.7K at the start of the quarter. Downloads peaked significantly to 50.9K in the final week, while weekly active users fluctuated, ending the quarter with 84.7K.

YNAB experienced a steady stream of revenue throughout the quarter, with a slight increase to nearly $3K by the end of December. Downloads saw a notable rise to 492 in the last week, and the weekly active users showed an uptick, reaching 809 from a low of 702 in mid-December.

Wallet: Budget Expense Tracker had its revenue climb to $2.3K by the end of December. The app's downloads jumped to 6.3K in the same period, and its weekly active users saw a modest increase, concluding the year with 37.5K.

Spendee - Budget and Expense Tracker recorded a revenue rise, ending at $1.7K in the final week of December. The app's downloads experienced an upswing to 691 in the last week, and active users slightly rose to 5.5K.

Money Manager Expense & Budget also saw an upward trend in revenue, finishing off at $1.6K. Downloads for the app increased to 6.7K, with active users climbing back up to over 34.5K after a dip earlier in the quarter.

For more insights and detailed analytics, Sensor Tower's platform provides in-depth data on app performance across various regions and categories.