Top Personal Finance Apps in South Africa for Q4 2023

In the fourth quarter of 2023, the top personal finance budgeting and planning apps in South Africa showcased varied performances in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the trends and user engagement for these apps.

Splitwise saw a significant increase in weekly revenue, peaking at approximately $479 in the week of December 18. Weekly downloads for the app showed a notable rise, reaching 1.1K in the same week, while active users grew from around 3.1K at the beginning of October to approximately 3.7K by the end of December.

For 22seven: Budget, Track & Save, weekly revenue remained relatively stable, with minor fluctuations around $6 to $10. The app's weekly downloads varied, peaking at 575 in the last week of December. However, active users demonstrated a decline from around 1.5K in early October to just under 1.2K by the end of the quarter.

Bank Balance Check exhibited a fluctuating trend in weekly downloads, peaking at 800 in the first week of October but dropping to around 381 by the end of December. Unfortunately, no revenue data was recorded for this app during the period.

Budget planner—Expense tracker experienced a steady revenue stream, with weekly revenue oscillating between $44 and $76. The app's downloads peaked at 430 in late October, while active users showed consistent engagement, rising slightly from around 786 in late September to about 720 by the end of December.

Lastly, Cash Book- daily expenses had a modest performance with weekly downloads ranging from 120 to 210 throughout the quarter. Active users for this app increased from around 550 at the end of September to approximately 691 by the end of December.

For more detailed insights and data, visit Sensor Tower.