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In Q4 2023, the performance of the top 5 zombie games on a unified platform in Mexico showcased varying trends in downloads, revenue, and weekly active users. Here's a detailed look at how these games fared:
Age of Origins:Tower Defense experienced a fluctuating revenue trend, starting the quarter with approximately $45K and ending the year at around $31K. Downloads showed a significant increase towards the end of the quarter, peaking at around 28K in the last week of December. Weekly active users also saw a notable rise, reaching over 104K by the end of the quarter.
State of Survival: Zombie War had a modest revenue performance, beginning at $20K and closing the quarter at approximately $18K. Downloads fluctuated throughout the period, peaking at 11K in early December. Weekly active users saw a peak of 51K in the first week of December, but eventually declined to around 33K by the end of the quarter.
Last Day on Earth: Survival showed an upward trend in revenue, starting at $14K and ending at approximately $20K. Downloads significantly increased towards the end of the quarter, reaching 13K in the last week of December. Weekly active users also saw a substantial increase, peaking at over 53K by the end of the quarter.
Last Shelter: Survival had a steady revenue increase, starting at $7.5K and reaching approximately $16K by the end of December. Downloads remained relatively low but consistent, peaking at 590 in early December. Weekly active users experienced a slight decline, ending the quarter at around 1.3K.
Plants vs. Zombies™ 2 saw a steady revenue trend, starting at $7.5K and peaking at around $16K in late November. Downloads were robust, peaking at 91K in early October. Weekly active users, although experiencing a decline, remained high throughout the quarter, ending at approximately 1.38M.
These insights are derived from Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.