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In the first quarter of 2024, the Real-Time Strategy (RTS) category on Android in the United Kingdom saw notable performances from top applications. Sensor Tower provides detailed insights into how these apps fared in terms of downloads and user engagement.
We Are Warriors! saw a peak in downloads reaching 40K in the third week of January, followed by a gradual decline to 3K by the end of March. Revenue showed an upward trend in the beginning, hitting 9K in late January, but fluctuated towards the end of the quarter. Weekly active users peaked at 84K, also in late January, before declining to 58K by the quarter's close.
Mob Control maintained a steady download rate, with a notable spike to 17K in the first week of March. Revenue experienced fluctuations, with a noticeable peak at 11K mid-March. Active users saw a steady increase, rising from 23K in the first week to over 30K in March, indicating a growing engagement rate.
Tower War - Tactical Conquest experienced its highest downloads in the first week of January at 11K, followed by a variable pattern, ending the quarter with a rise to 9K. Revenue trends were less consistent, with a noteworthy jump to 4K in the last week of March. Active users showed a gradual decline from 44K to 42K over the quarter, suggesting a stable user base.
Clash Royale demonstrated a consistent download trend, ranging between 3K and 4K throughout the quarter. Revenue, however, showed more significant variations, with a notable peak at 48K in the first week of March. The game maintained a robust active user base, starting at 518K and reaching a high of 641K in mid-March, before slightly decreasing to 623K.
State Connect: Traffic Control, while showing modest revenue figures, had an impressive download surge to 8K in mid-February. Weekly active users mirrored this pattern, spiking to 13K in the same period, but overall exhibited a downward trend ending at 3K.
The data from Sensor Tower illustrates the dynamic nature of the RTS category in the UK's Android market, with varying trends in downloads and user engagement across leading apps in the first quarter of 2024. For more detailed insights, Sensor Tower's platform offers comprehensive analytics for market observers and industry participants.