Q1 2024's Top Horror Games on iOS in Latin America: Sensor Tower Insights

Latin America's iOS gaming scene saw an intriguing first quarter in 2024 for the horror genre. Sensor Tower's data provides a glimpse into the performance of the top five horror games, offering insights into their downloads, revenue, and weekly active users.

Mystery Matters from Playrix opened the quarter with a spike in downloads, hitting 6.7K in late February before tapering down to 1.5K by the end of March. Despite this fluctuation, weekly active users peaked at 12.5K, also in late February. Revenue trends for the game showed a gradual decrease from 4.4K USD at the month's end of January to 3.1K USD by late March.

Identity V by NetEase Games experienced a consistent decline in downloads, starting the quarter at 2.2K and dropping to 1.3K. However, weekly active users demonstrated resilience with an increase from 14K to 16.2K in the second half of March. Revenue for Identity V followed a similar pattern, rebounding from 2.5K USD in early March to 4.4K USD by the quarter's close.

Behaviour Interactive Inc.'s Dead by Daylight Mobile showed impressive engagement, with downloads ascending to 8.7K in early March and active users reaching a high of 30.3K in the same period. The game's revenue, however, saw a mixed trend, ending on a high note at 4K USD after a mid-quarter dip.

Clickteam, LLC's Five Nights at Freddy's maintained a relatively steady download rate throughout the quarter, concluding with 158 downloads in the last week of March. Active users, on the other hand, experienced a slight decrease but remained above 450 in the final week. Revenue saw a gradual decline, finishing at 1.4K USD.

Lastly, Poppy Playtime Chapter 1 by Mob Entertainment, Inc saw a more volatile quarter. Downloads for the game surged to 545 in early February before settling to 274 by the quarter's end. Active user data was not available for this title, but revenue saw an uptick from 1.1K USD at the start of January to nearly 2K USD by late March.

For more detailed insights and data on the performance of these horror games and others in the market, Sensor Tower is the go-to resource for comprehensive app analytics and market intelligence.