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AI Insights · Timothy · April 2024

Q1 2024 Performance of Top Tower Defense iOS Games in the UK

A look into the first quarter performance of leading Tower Defense games on iOS in the UK, revealing trends in downloads, revenue, and weekly active users. Insights are powered by Sensor Tower data.

Q1 2024 Performance of Top Tower Defense iOS Games in the UK

The first quarter of 2024 has been eventful for Tower Defense games on the iOS platform in the United Kingdom. Let's delve into how the top contenders performed, with insights from Sensor Tower.

Plants vs. Zombies™ 3

Electronic Arts' "Plants vs. Zombies™ 3" showed a robust start in revenue, peaking at around $2K in mid-February before settling to approximately $1.3K by the end of March. Downloads started strong with 41K in the second week of January but saw a downward trend, finishing at 6.6K. Weekly active users mirrored this trend, initially rising to 38K and then declining to 23K.

Rush Royale: Tower Defense TD

"Rush Royale: Tower Defense TD" from MY.GAMES B.V. experienced fluctuations in revenue, with a notable peak of over $42K in late February and ending the quarter on a high note at $36K. Downloads, however, took a dip from 9.2K in the first week of January to 3.5K by the quarter's end. Active users saw a slight decline overall, from 46K to 39K.

Bloons TD 6 NETFLIX

Netflix's venture, "Bloons TD 6 NETFLIX," had negligible revenue figures, so the focus shifts to downloads and active users. Downloads remained relatively consistent, averaging around 4.3K per week. Weekly active users showed a gradual increase from 27K to 29K over the quarter.

Plants vs. Zombies™ 2

PopCap's "Plants vs. Zombies™ 2" saw revenue ascending to nearly $6K by the end of March, with a slight volatility throughout the quarter. Downloads showed a general downward trend, starting at 4.6K and ending at 3.5K. Active users experienced a slight decline, from 28K at the beginning of the quarter to 23K.

Plants vs. Zombies™

Finally, the original "Plants vs. Zombies™" by Electronic Arts maintained a steady revenue, peaking at $376 in mid-February and rounding off to $276 by March 25. Downloads saw a slight uptick from 3.1K to 3.4K, while weekly active users hovered around 20K for the majority of the quarter.

For more in-depth insights and detailed analytics, Sensor Tower's platform is the go-to source for app performance data.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2024