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In Q1 2024, the top 5 communication apps in Ireland displayed diverse performance trends across downloads, revenue, and active users. Here’s an in-depth analysis based on data from Sensor Tower.
WhatsApp Messenger saw a steady weekly download rate, starting at about 10.6K in early January and concluding the quarter at roughly 8.7K. The app maintained a robust weekly active user base, consistently above 3M, peaking at approximately 3.12M in the final week of March.
Messenger experienced significant fluctuations in weekly downloads, with a notable spike to 19.4K in the week of February 26. Weekly active users showed a slight decline from around 900K in early January to approximately 856K by the end of March. Revenue peaked at $185 in mid-March before dropping to $12 in the last week of the quarter.
Telegram maintained a stable download rate, hovering around 6.5K to 6.9K throughout the quarter. The app’s weekly active users grew gradually, reaching around 160K by late March. Revenue peaked at $3.5K in the week of February 19, closing the quarter at $2.5K.
Snapchat demonstrated consistent growth in weekly revenue, starting at $32.2K in early January and peaking at $50K in late January. Downloads remained relatively stable, with a slight increase towards the end of the quarter, reaching 6.1K in the final week of March. Active users remained strong, fluctuating around 1.17M to 1.19M throughout the period.
Microsoft Edge: AI browser showed varied download trends, starting at 2K in early January and peaking at 4.6K in mid-March. Active users saw a steady rise, reaching about 82K in the third week of March.
These insights from Sensor Tower underline the dynamic landscape of communication apps in Ireland. For more detailed analytics and trends, visit Sensor Tower.