Q1 2024 Performance of Top Cryptocurrency Apps in Brazil

The cryptocurrency market continues to intrigue and engage users across Brazil, as evidenced by the performance of top cryptocurrency apps on the unified platform in the first quarter of 2024. Here, we delve into the numbers and trends for these leading apps, courtesy of insights from Sensor Tower.

Binance: Buy Bitcoin & Crypto showed a notable increase in downloads, starting the quarter at around 37K and peaking at nearly 97K in the second week of March before slightly dipping to 70K towards the end of March. Weekly active users followed a similar trajectory, starting at approximately 254K and reaching a high of over 437K in the second week of March.

For Coinbase: Buy Bitcoin & Ether, downloads saw a significant surge in the latter part of the quarter, with a standout increase from roughly 8K in early February to an impressive 238K by mid-March. Weekly active users steadily increased from 38K at the beginning of January to over 68K by the end of March.

Crypto.com - Buy Bitcoin, ETH experienced a steady growth in downloads, with a modest start at 2K and a substantial jump to over 72K by the end of March. Active users presented a more mixed pattern, initially at 58K, dipping to around 49K mid-quarter, and then rising to approximately 93K in early March before slightly decreasing again.

The Coinbase Wallet: NFTs & Crypto app showed a gradual increase in downloads, from about 4K at the year's start to over 51K by the end of March. Weekly active users saw a remarkable rise from 20K to over 104K in the same period, indicating a growing interest in wallet services for digital assets.

Lastly, Mercado Bitcoin - Criptomoedas maintained a consistent download rate throughout the quarter, starting at 6K and peaking at 11K in early March. Active users displayed a strong increase, beginning at 115K and reaching over 187K in the second week of March, before ending the quarter with 171K active users.

The data from Sensor Tower provides a snapshot of the cryptocurrency app landscape in Brazil, reflecting the dynamic and growing interest in digital currencies. For deeper insights and more detailed analytics, Sensor Tower remains a valuable resource for tracking app performance trends.