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In the first quarter of 2024, Australia's online dating scene continued to thrive, with major players showing varied performance metrics. Sensor Tower's comprehensive data offers a glimpse into the downloads, revenue, and active users of these platforms.
Hinge Dating App: Match & Meet saw a steady revenue trend with figures hovering around the mid-200Ks in USD, peaking at 258K. Downloads ranged from 12K to 13K, while weekly active users showed an increase from 338K to 371K, before settling at around 351K.
Bumble Dating App: Meet & Date also maintained a consistent revenue stream, with weekly revenue between 254K and 297K USD. Downloads saw a slight decline from 13K to 10K over the quarter. Active users fluctuated, reaching a peak of 427K and ending the quarter with 392K.
Tinder: Chat, Dating & Friends, a long-standing leader in the space, reported the highest revenue among its peers, with numbers ranging from 680K to 892K USD. Its downloads saw a modest range between 10K to 13K, while weekly active users had a noticeable dip from 1.07M to 964K, eventually recovering to just over 1M.
OmeTV – Video Chat Alternative showcased smaller but consistent revenue figures, ranging from 10K to 15K USD. The app's downloads experienced a gradual decrease from 9K to 6K, with active users counting in the mid-20Ks throughout the quarter.
Lastly, Yubo : Make new friends revealed a varied revenue trend with an upward spike in mid-March, reaching 42K USD. Downloads remained under 5K, and weekly active users saw a high of 43K, closing the quarter at approximately 39K.
For more insights and detailed app performance analytics, Sensor Tower's platform is the go-to source for comprehensive market data.