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The first quarter of 2024 saw notable trends among the top 5 dating apps in Sweden, with data from Sensor Tower offering insights into their performance.
Hinge Dating App: Match & Meet experienced a steady increase in weekly revenue, peaking at approximately $40.6K in the final week of March. Weekly downloads showed a declining trend, starting at 6.3K in early January and dropping to around 4.7K by the end of March. However, the app's weekly active users grew from 67.8K to 75.4K over the quarter.
Tinder Dating App: Chat & Date saw significant fluctuations in its weekly revenue, with a peak of about $581.7K in mid-March. Weekly downloads remained relatively stable, hovering around 4K throughout the quarter. The number of weekly active users showed minor variations, maintaining an average of around 240K.
OmeTV – Video Chat Alternative had a modest performance with weekly revenue peaking at $2.6K in the first week of March. Weekly downloads started at 4.3K and ended the quarter at about 2.6K. The weekly active users fluctuated slightly, staying around 23.5K on average.
Badoo: Dating. Chat. Friends maintained a consistent weekly revenue, peaking at $48.6K in late January. Weekly downloads saw minor fluctuations, averaging about 1.8K. The app's weekly active users varied throughout the quarter, starting at 84.1K and ending at 82.6K.
Smitten - a fun dating app showed relatively stable weekly revenue, peaking at around $5.3K in late March. Weekly downloads decreased from 2.4K in early January to about 1.1K by the end of the quarter. Weekly active users remained constant, averaging around 10K.
For more detailed insights and further data, visit Sensor Tower.