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In the first quarter of 2024, the top five food and diet tracking apps in Australia showed varied performance across downloads, revenue, and active users. Here’s a closer look at how each app fared:
MyFitnessPal: Calorie Counter experienced fluctuating weekly revenue, peaking at approximately $157K in early February and dipping to around $112K by the end of March. Weekly downloads saw a gradual decline from around 14.9K in the first week of January to about 6.9K by the end of March. Active users also showed a downward trend, decreasing from 367K to 278K over the quarter.
HitMeal Calorie & Food Tracker saw its revenue peak at about $18.4K in late January before dropping to $13.3K by the end of March. Downloads started at around 5.4K in early January and declined to approximately 2.7K in the last week of March. Active user numbers fluctuated, starting at 7.5K in early January and ending at around 6.1K.
Calorie Counter - MyNetDiary maintained a steady weekly revenue, peaking at $13.7K in early January and ending the quarter at about $8.2K. Downloads showed a declining trend from around 5.9K in the first week of January to approximately 3.1K by the end of March. Active users decreased from 24.6K to 20.5K throughout the quarter.
Lose It! – Calorie Counter experienced a peak in weekly revenue at $16.7K in early January, which then declined to around $6.7K by the end of March. Downloads followed a similar downward trend, starting at 2.8K in the first week of January and dropping to about 1.2K by the last week of March. Active users decreased from 14.4K to 11.9K over the quarter.
MacroFactor - Macro Tracker showed varied performance, with weekly revenue peaking at $10.4K in early February and ending the quarter at approximately $5.4K. Downloads fluctuated, starting at 902 in the first week of January and ending at around 714 by late March. Active users increased steadily from 3.4K to 4.3K over the quarter.
For more detailed insights and data, visit Sensor Tower.