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In the first quarter of 2024, the leading social apps in the United States displayed significant trends in downloads, revenue, and active users. Here's a detailed look at the performance of TikTok, Bigo Live - Live Streaming App, Grindr - Gay Dating & Chat, Facebook, and Instagram.
TikTok saw strong weekly revenue, peaking at $21.7M in the last week of February. Weekly downloads varied, reaching a high of 1.26M in late January, while active users remained relatively stable around 92M throughout the quarter.
Bigo Live - Live Streaming App experienced a gradual increase in weekly revenue, peaking at $1.9M in early March. Downloads showed a slight increase, with a peak of 148K in mid-March, and active users fluctuated slightly around 1.3M.
Grindr - Gay Dating & Chat maintained steady weekly revenue, with a peak of $1.9M in late January. Downloads showed moderate variation, reaching a high of 40K in February, while active users hovered around 1.4M.
Facebook saw consistent weekly revenue, peaking at $978K in late February. Downloads hit a high of 1.1M in early March, and active users were consistently around 224M throughout the quarter.
Instagram experienced a notable increase in revenue, peaking at $1.5M in late March. Downloads showed a significant rise, reaching 1.06M in mid-March, with active users remaining steady around 110M.
For more detailed insights and data, visit Sensor Tower.