Top 5 Social Apps in Nigeria Q1 2024

In Q1 2024, the top social apps in Nigeria showed varied performance trends across downloads, revenue, and active users on a unified platform, as per Sensor Tower data.

Facebook Lite from Meta Platforms, Inc. experienced robust weekly downloads, peaking at around 609K in the last week of March. Weekly revenue saw fluctuations, reaching a high of approximately $2.4K in early January. Active users steadily increased, culminating at around 25M by the end of the quarter.

TikTok from TikTok Pte. Ltd. saw its weekly downloads peak at roughly 427K in mid-February, while revenue reached its highest at $33.5K in early January. Active users maintained a consistent level, ending the quarter at approximately 6.2M.

Instagram Lite displayed a mixed trend with weekly downloads peaking at about 241K in mid-March. Revenue fluctuated, reaching a high of around $10.4K in early January. Active users increased to approximately 9.1M by the end of March.

Ice Open Network from Ice Labs had a notable spike in downloads mid-January, hitting around 441K. Active users peaked at approximately 343K in the same period.

X from X Corp. showed steady weekly downloads, peaking at around 81K in late March. Revenue fluctuated slightly, with a high of approximately $9.1K in early January. Active users consistently grew, reaching around 2.5M by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.