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In Q2 2024, the performance of the top 5 fashion games on the Android platform in Nigeria showcased some interesting trends. Here's a detailed look at how each app fared in terms of weekly downloads, revenue, and active users, based on data from Sensor Tower.
Project Makeover by Magic Tavern, Inc. experienced consistent weekly revenue, starting the quarter at around $70 and peaking at $85 in the second week of April. Downloads saw fluctuations, with a high of 4.9K in mid-April and a notable dip to 1.6K by the end of June. Active users remained relatively stable, peaking at 22.4K in mid-June before ending the quarter at 18.4K.
CocoPPa Play Star Girl Fashion by ユナイテッドマーケティングテクノロジーズ株式会社 showed varied weekly revenue, reaching a high of $81 in late April and dropping to $18 by the end of June. Unfortunately, no download or active user data was available for this period.
Covet Fashion: Dress Up Game from Crowdstar Inc had a steady revenue trend, with a peak of $34 in mid-April and a low of $15 in mid-June. Weekly downloads fluctuated slightly, with a maximum of 386 in early April and a minimum of 146 at the end of June. Active users saw a decline from 729 at the start of the quarter to 437 by the end.
Match Villa™: Makeup ASMR by Meta Slots Limited observed a decrease in weekly revenue, starting at $21 and ending at $9. Downloads remained low but steady, with a peak of 266 in mid-April and a consistent count around 65-92 towards the end of the quarter. Active users demonstrated stability, beginning at 382 and ending with a slight increase to 482.
Shining Nikki-Fashion Makeover by Papergames had lower revenue figures, peaking at $27 in mid-May and dropping to $7 by the end of June. Download and active user data were not available for this period.
These insights from Sensor Tower highlight the varying performance of fashion games in Nigeria. For more detailed analysis and data, be sure to visit Sensor Tower.