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In Q2 2024, the performance of the top 5 news and magazines apps on the Android platform in Brazil demonstrated notable trends in weekly downloads, revenue, and active users. Here’s a closer look at each app's performance:
Folha de S.Paulo experienced fluctuations in weekly revenue, peaking at approximately $2.4K in late April. The app's downloads saw a significant hike mid-quarter, reaching around 2.1K in mid-June, while active users varied, peaking at 79.5K in mid-May before dropping to 71.9K by the end of June.
GZH: notícias do RS e do mundo maintained a steady revenue stream, culminating at roughly $2.1K in the final week of June. Downloads were highest at 3.1K in late April, but saw a decline to 1.4K by the end of the quarter. Active users peaked at 104.1K in late April, decreasing to 89.9K by the end of June.
revista piauí (descontinuado) showed an unpredictable revenue pattern, with a significant peak of $3.1K in early May, followed by a steep decline to around $637 in late June. Download numbers were negligible, with minor spikes of 1 to 3 downloads in some weeks.
O Globo reported a steady increase in revenue, peaking at about $1.2K in late June. The app's downloads remained relatively stable, with a slight peak at 754 in mid-June. Active user numbers showed minor fluctuations, peaking at 17.8K in mid-April before dropping to 15.4K by the end of June.
Medium experienced a gradual increase in revenue, reaching approximately $1.3K in late June. Downloads peaked at 1.2K in late May, while active users remained relatively stable, peaking at 23.5K in the last week of June.
For more detailed insights and data, visit Sensor Tower.