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In the second quarter of 2024, the landscape of iOS personal finance applications in the United States has shown interesting trends in user engagement and downloads. Sensor Tower provides a closer look at the performance of these apps.
Splitwise saw a consistent increase in revenue, peaking at $547K in mid-June before a dip to $397K towards the quarter's end. Downloads spiked to 3.3M in late April, with weekly active users reaching a high of 3.1M in the same period.
Tricount - Split group bills experienced a revenue drop early in the quarter, with subsequent weeks showing no revenue. Downloads peaked at 2.5M in late April, while active users showed growth, hitting a high of 7M in late April.
Money manager, expense tracker had fluctuating revenue throughout the quarter, with a high of $57K in the first week of April. Downloads remained below 1M, with a slight increase in active users observed in early June, reaching 5.1M.
Monefy: Money Tracker showed a downward trend in revenue, starting at $301K and ending at $83K. Downloads were modest, with the highest at 493K in the first week of April. Active users slightly decreased over the quarter, stabilizing at around 2.7M.
Settle Up - Group Expenses had minimal revenue throughout the quarter, with an unexpected surge to $38K in the last week of June. Downloads saw a steady increase, reaching 368K in late April. Weekly active users grew consistently, ending the quarter with 734K.
For more detailed insights and data on app performance, visit Sensor Tower. The numbers illustrate the dynamic nature of the personal finance category on the iOS platform, with each app showing unique trends in user engagement and downloads.