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The second quarter of 2024 saw notable performance trends among the top 5 sports apps on the iOS platform in Colombia. Data from Sensor Tower highlights the weekly downloads and active user metrics for BetPlay, Wplay.co, 1xBet: Sports betting, adidas: Shop Shoes & Clothing, and Win Play.
BetPlay experienced a remarkable increase in weekly downloads, peaking at about 20.8K in the last week of June. Weekly active users also showed steady growth, reaching approximately 116.6K by the end of the quarter.
Wplay.co saw a significant rise in weekly downloads, culminating in about 15K by late June. The app's weekly active users increased from around 47.3K at the start of the quarter to nearly 69.7K by the end.
1xBet: Sports betting maintained a consistent rate of weekly downloads, fluctuating around the 4.5K to 5.6K range. Active users showed a gradual increase, ending the quarter at roughly 44.3K.
adidas: Shop Shoes & Clothing had a steady climb in weekly downloads, hitting a peak of about 5.9K in the last week of June. Weekly active users saw a similar trend, growing to approximately 33.9K by the quarter's end.
Lastly, Win Play experienced a notable increase in weekly downloads, particularly in early June with around 9.2K downloads. The app's weekly active users also saw growth, reaching about 14.7K during the same period.
For more detailed insights and analysis, visit Sensor Tower.