Top 5 Consumer Finance Apps in Latin America Q2 2024

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In the second quarter of 2024, the top consumer finance apps in Latin America showcased notable performance across various metrics. Here’s a detailed look at the trends for Nubank: Conta, Cartão e mais, PicPay: Conta, Cartão e Pix, Nequi Colombia, Banco Santander Brasil, and BBVA México.

Nubank: Conta, Cartão e mais saw a dynamic quarter with downloads fluctuating between 910K and 1.24M, peaking in the week of April 29. Weekly active users maintained a robust presence, with numbers ranging from 55.2M to 60M, indicating strong user engagement throughout the quarter.

PicPay: Conta, Cartão e Pix experienced steady downloads, with weekly figures mostly hovering around 350K to 450K. The app’s weekly active users remained relatively stable, fluctuating between 12.7M and 13.6M, showcasing consistent user activity.

Nequi Colombia had varying download numbers, starting at 373K and reaching a high of 440K in the week of June 3. The weekly active user count was consistent, staying around the 4M mark, demonstrating steady user retention.

For Banco Santander Brasil, downloads ranged from 301K to 368K over the quarter. The app saw a stable weekly active user base, with figures fluctuating between 15M and 16M, indicating strong engagement among its user base.

BBVA México showed consistent download trends, with weekly numbers ranging from 292K to 324K. Its active user count remained robust, fluctuating between 12.7M and 13.2M, reflecting steady user interaction with the app.

Sensor Tower provides these insights, and more detailed analytics can be found on their platform.