We’ve acquired Playliner!
In the second quarter of 2024, the dining and restaurant app category in Mexico saw varied performance across top applications. Sensor Tower's data gives us a look into how these apps fared in terms of downloads and weekly active users.
McDonald's Offers and Delivery experienced a notable rise in downloads, starting the quarter at around 57K and peaking at 121K in late May, before settling at 80K by the end of June. Weekly active users showed a steady increase from 371K to 425K over the quarter.
Burger King® Mexico had a mixed quarter, with downloads initially at 28K, peaking at 60K in mid-May, but then declining to 19K by the end of June. Active users followed a similar pattern, increasing to 191K in mid-May and then dropping to 120K towards the quarter's end.
KFC México downloads started at 23K, saw a high of 43K in early May, and ended the quarter at nearly 30K. The app's weekly active users peaked at 178K in early May and dipped to 145K by late June.
Starbucks México showed an interesting trend with downloads peaking at 47K in mid-April, then a decline to 16K by the end of June. Weekly active users reached their highest at 434K in mid-April, before decreasing to 383K by the close of the quarter.
Lastly, Domino's Pizza México saw downloads fluctuate, with a notable peak at 47K in the final week of June. The app's active users increased from 148K to 172K throughout the quarter, showing consistent growth in user engagement.
For more insights into the app market, Sensor Tower's full reports and analyses provide a deeper dive into the data.