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In Q2 of 2024, France's fast food app landscape showed varied user engagement across major brands, as reported by Sensor Tower. Here's a glance at how the top five fast food and fast casual restaurant apps fared on the unified platform.
McDo France maintained steady download numbers throughout the quarter, hovering around the 40K mark, peaking at 41K in the first week of April and the last week of June. Weekly active users showed more fluctuation, with a high of 770K in late April, dipping to around 650K in late May, and then rebounding to 716K by the end of June.
BURGER KING France experienced a significant drop in downloads from 68K in the first week of April to 27K by the end of June. Weekly active users started strong at 567K but saw a decline, reaching as low as 410K mid-June before a slight recovery to 496K in the final week of the quarter.
KFC France : Poulet & Burger downloads started at 26K in early April and saw a dip before spiking to 38K by the end of April. The trend for weekly active users mirrored this pattern, with an early quarter low of 71K, a rise to 92K, and then settling at 90K by the end of June.
Quick France saw varied download figures, with a peak of 14K in mid-April. Active user counts for Quick France were modest, starting at 15K, peaking at 18K mid-quarter, and closing at around 14K.
flunch showed a steady download pattern, beginning at just over 10K and ending the quarter with around 10K as well. Weekly active users for flunch peaked at 27K in late April and saw a notable increase to 31K in the last week of the quarter.
For more detailed insights and analysis on app performance, Sensor Tower's comprehensive data offers a deeper dive into the trends shaping the fast food app industry in France.