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In the second quarter of 2024, the top 5 personal finance budgeting and planning applications in Mexico showcased varied performance trends. Here’s a closer look at each app's metrics, based on data from Sensor Tower.
Splitwise experienced significant fluctuations in revenue, starting at approximately $1.9K in early April and peaking at around $2.4K by the end of June. Downloads for the app saw a notable spike, especially in the final week of June, reaching nearly 3.9K. Weekly active users also demonstrated variability, maintaining a range between 8.3K to 9.8K throughout the quarter.
Mobills: Budget Planner had a relatively steady revenue stream, averaging around $900 per week, with a slight increase towards the end of June. The downloads were minimal, with only a few instances of new installations recorded. Weekly active users declined gradually from 1.7K in early April to approximately 1.4K by late June.
YNAB showed a mixed revenue trend, starting at $918 and ending at $540 in the last week of June. Downloads were virtually non-existent until the last week of June, where a significant increase to about 1.1K was observed. The weekly active users had a significant jump in the final week, reaching 415 from a steady range of around 50-60 users.
Monefy - Budget & Expenses app maintained a consistent revenue flow, hovering around $700-$900 per week. Downloads saw a significant surge in the last week of June, spiking to over 2.7K. Weekly active users also saw a substantial increase, peaking at 11.7K in the final week of June, up from around 8K in early April.
Money Manager Expense & Budget maintained a stable revenue, averaging around $700 per week, with a peak of $913 in early June. Downloads were relatively steady, with a notable increase in the last week of June to over 2K. Weekly active users remained consistent, ranging from 10.4K to 11.8K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.