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During the second quarter of 2024, the top 5 social networking apps in Lebanon showed varied performance trends across downloads, revenue, and active users. Below is a detailed insight into each app's performance metrics.
WhatsApp Messenger maintained its dominance with consistent weekly downloads ranging from 15.7K to 23.1K. The highest downloads were observed in the week of June 10, peaking at approximately 23.1K. Active users hovered around 3.25M to 3.28M throughout the quarter, demonstrating a stable user base.
Facebook experienced weekly downloads between 22.2K and 29.9K. The peak was seen in the week of April 8 with 29.9K downloads. Revenue showed fluctuations, with the highest weekly revenue reaching around $751 in the week of June 10. Active users remained strong, steadily increasing from 3.75M to approximately 3.82M.
Telegram Messenger saw weekly downloads ranging from 11.6K to 15K, with the highest downloads recorded in the week of June 24. Revenue also showed an upward trend, peaking at about $649 in the week of June 10. Active users varied, starting from around 716K and reaching up to 754K by the end of the quarter.
Threads showed a varied download pattern, starting at 9.4K in early April and peaking at 10.9K in the week of June 3. Active users increased significantly from 94K to about 140K in early June, before a slight decline to 115K by the end of the quarter.
Messenger witnessed weekly downloads between 15.3K and 28.3K, with the highest in the week of April 8. Active users remained relatively stable, ranging from 1.26M to 1.28M over the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.