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The third quarter of 2024 saw notable activity in the beauty retail app sector on the Android platform in Ukraine. Here is a closer look at the performance of the top five apps, with data sourced from Sensor Tower.
EVA — гіпермаркет краси from ТОВ РУШ showed a consistent increase in weekly downloads, reaching a peak of around 11.9K in late September. This growth was mirrored by a rise in weekly active users, climbing from approximately 58K in early July to 68.4K by the end of September.
Brocard: Makeup Shopping App experienced a varied trend in downloads, with a noticeable peak of about 9.9K in late August. Despite fluctuations, the app maintained a steady presence in the market throughout the quarter.
MAKEUP - Beauty without limits saw a significant spike in downloads, peaking at approximately 12.7K in late July. However, the numbers gradually declined, settling around 6.5K by the end of September.
Prostor displayed a relatively stable download pattern, with minor fluctuations. The app's downloads hovered between 1.8K and 2.7K throughout the quarter.
Notino: perfumes and cosmetics started the quarter with downloads around 2.1K, experiencing a dip mid-quarter but recovering to reach 2.5K by the end of September. Weekly active users showed a slight decline from 17.3K to 15.8K over the same period.
For more detailed insights and data on these apps, visit Sensor Tower's website.