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In the third quarter of 2024, Colombia's Android communication app market saw interesting developments, with the top five apps showing varied trends in downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into the performance of these apps.
Truecaller: AI Call Blocker experienced a fluctuating pattern in weekly revenue, peaking at approximately $4K in late July and maintaining around $3K towards the end of September. Weekly downloads were robust, with a notable peak of about 143K in mid-September. Active users remained steady, averaging over 1M throughout the quarter, with a slight increase towards the end.
magicApp Calling & Messaging showed stable weekly revenue, generally hovering around $2K to $3K. Downloads started at over 400 per week but declined to approximately 170 by the end of the quarter. Active users followed a similar downward trend, starting at 759 and ending at 566.
Numero: Travel eSIM & Numbers had a weekly revenue trend ranging from $1.8K to $2.8K, with a peak at the end of September. Downloads were consistent, peaking at 4.5K in early September. Active users saw an increase, reaching up to 4.8K before tapering off towards the end of the quarter.
CallApp: Caller ID & Block maintained weekly revenue between $1.7K and $2.3K, with a peak at the end of September. Downloads were strong, consistently over 60K each week, with a high of 71K in late September. Active users remained stable, averaging over 1M throughout the quarter.
Finally, Telegram showed a steady increase in weekly revenue, ending the quarter at approximately $2.9K. Downloads were significant, with a peak of about 218K in late August. Active users, although slightly declining, remained the highest among the apps, averaging around 1.5M.
For more detailed insights, Sensor Tower provides comprehensive data on app performance across various regions and platforms.