State of AI Apps Report 2025 is Live!
In the third quarter of 2024, the performance of top consumer finance apps on the iOS platform in Romania showcased interesting trends in downloads and active user engagement. According to data from Sensor Tower, these apps demonstrated varying patterns of growth and stability.
George Romania, developed by Banca Comerciala Romana, experienced a notable increase in weekly downloads, beginning with approximately 3.7K in early July and peaking at nearly 7.9K by the end of September. The app's active users remained relatively stable, fluctuating between roughly 71K and 81K throughout the quarter.
Noul Raiffeisen Smart Mobile also saw a surge in downloads, starting off at around 2.6K per week and reaching a high of over 16.7K by the quarter's end. Active users increased steadily from 88K to over 109K, indicating growing engagement with the app.
The performance of ING HomeBank showed consistent growth in downloads, moving from around 2.6K to 8.9K weekly. The active user base remained strong, starting at approximately 93K and rising to 102K by the end of September.
YOU BRD maintained a steady increase in downloads, beginning from about 1.9K and peaking at over 4.2K. Active users were consistently high, ranging from 195K to 219K, reflecting stable user engagement throughout the quarter.
Lastly, Up Mobil had a more modest download trend, with figures starting at approximately 2K and declining to 1.8K by the end of the quarter. Unfortunately, data on active users for this app was not available.
For more detailed insights and data, visit Sensor Tower's platform to explore the complete performance metrics of these apps and others in the consumer finance category.