Top 5 iOS Education Apps in the US - Q3 2024 Performance

In the third quarter of 2024, the top education apps on the iOS platform in the United States showcased diverse performance trends across downloads, revenue, and active user metrics. According to data from Sensor Tower, these apps have demonstrated notable shifts in their user engagement and financial outcomes.

Duolingo - Language Lessons experienced a strong quarter with weekly revenue consistently increasing, peaking at approximately $3.4M in mid-September. The app's downloads saw a gradual decline from around 242K at the end of August to 189K by the end of September. Meanwhile, weekly active users fluctuated, starting at 6.4M in early July, peaking at 6.9M at the end of August, and ending at 6.6M by the end of September.

PictureThis - Plant Identifier saw a downward trend in weekly revenue, starting at about $1.3M in early July and declining to $753K by the end of September. Downloads followed a similar pattern, decreasing from 81K in early July to 28K by the end of the quarter. Active users also decreased from 1.1M at the beginning of July to 635K at the end of September.

ClassDojo witnessed a significant surge in weekly revenue, beginning at $153K in early July and peaking at $1.9M in mid-August, before tapering off to $655K by the end of September. Downloads spiked to 402K in mid-August from 11K at the start of the quarter, then decreased to 51K by the end of September. Active users increased steadily, reaching over 3.6M by mid-September.

Toca Boca World presented a mixed performance with revenue starting at $479K, peaking at $971K in the second week of July, and then declining to $361K by the end of September. Downloads decreased from 125K in mid-July to 65K by the end of the quarter, while active users saw a decrease from 720K in mid-July to 468K at the quarter's close.

Babbel - Language Learning maintained a relatively stable weekly revenue, fluctuating between $454K and $481K, before settling at $374K by the end of September. Downloads showed a slight decrease from 35K in early July to 22K by the end of the quarter. Active users remained relatively stable, with minor fluctuations throughout the quarter, ending at about 50K.

These insights, drawn from Sensor Tower's data, highlight the dynamic nature of the education app market on iOS in the United States. For more detailed analysis and insights, visit Sensor Tower.