Top 5 Apparel Apps Performance on Unified Platform in the US, Q3 2024

In the third quarter of 2024, the top apparel applications in the United States showcased varied performance metrics across downloads and weekly active users. Data from Sensor Tower highlights these trends on a unified platform.

SHEIN - Shopping Online saw a dynamic quarter in terms of downloads, starting at approximately 720K in early July, peaking at over 824K by mid-July, and then experiencing a gradual decline to around 571K by the end of September. Weekly active users remained robust, starting at approximately 18M and experiencing fluctuations throughout the quarter, closing at about 18.8M.

Nike: Shoes, Apparel, Stories showed a steady increase in downloads, peaking at over 228K towards the end of July, before tapering off to about 164K by the end of September. Active users started at approximately 3.1M, peaking at 3.7M in late July, before settling at around 2.75M by the quarter's end.

GOAT – Sneakers & Apparel experienced a peak in downloads in late July with over 111K, followed by a decrease to about 57K by the end of the quarter. Weekly active users started at approximately 1.67M, with a notable peak of around 1.83M in early August, ending the quarter at about 1.42M.

adidas: Shop Shoes & Clothing downloads peaked significantly in early August at around 169K, after which they declined to about 55K by the end of September. Active users mirrored this trend, beginning at approximately 480K and peaking at 691K in early August, before settling at around 520K by quarter-end.

Fashion Nova - Online Shopping maintained a relatively stable download rate, fluctuating around the 60K mark throughout the quarter. Weekly active users remained consistent, hovering around the 310K mark, closing the quarter slightly higher at approximately 314K.

For more detailed insights and data on these apps, visit Sensor Tower for comprehensive analytics.