Top 5 Consumer Finance Apps Performance in Romania Q3 2024

In the third quarter of 2024, Romania's leading consumer finance applications demonstrated varied performance in terms of downloads and active users on the unified platform, as reported by Sensor Tower.

Salt Bank saw a dynamic trend in weekly downloads, peaking in mid-July with approximately 29K downloads and experiencing fluctuations throughout the quarter. Its weekly active users increased significantly, starting at 74.5K in early July and reaching a peak of over 101K in late August, before ending the quarter at around 77.5K.

George Romania maintained a steady growth in downloads, notably increasing in September and reaching approximately 22.9K in mid-September. The app's active user base remained robust, beginning the quarter with 431K and increasing to over 459K by the end of September.

Noul Raiffeisen Smart Mobile experienced a consistent rise in downloads, culminating in a peak of 34.3K in the final week of September. Its weekly active users also showed an upward trend, surpassing 635K by the end of the quarter.

YOU BRD demonstrated a notable increase in downloads, particularly in September, reaching a peak of 15.7K. The app's active users grew steadily throughout the quarter, starting at 566K and reaching over 620K by the end.

Lastly, ING HomeBank showed a gradual increase in downloads, peaking at 18.7K in late September. The app's active user base also saw growth, starting at 498K and ending the quarter with nearly 541K.

These insights provide a snapshot of the competitive landscape for consumer finance apps in Romania, highlighting trends in user engagement and app popularity. For more detailed analysis and data, visit Sensor Tower.