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AI Insights · Timothy · January 2025

Top 5 Consumer Finance Apps on iOS in Mexico Q4 2024

Explore the performance trends of the leading consumer finance apps in Mexico for Q4 2024, highlighting download and active user metrics.

Top 5 Consumer Finance Apps on iOS in Mexico Q4 2024

In the fourth quarter of 2024, the top consumer finance applications on iOS in Mexico showcased varied performance trends. Here's a closer look at their download and active user metrics, based on data from Sensor Tower.

BBVA México experienced fluctuations in its weekly downloads, peaking at around 44K in mid-November and ending the year with approximately 36K downloads. The app maintained a robust user base, with active users ranging from 4.3M to a high of 4.4M in early December.

The Nu app saw weekly downloads vary between 30K and 40K, with a notable increase in early November reaching 40.5K. Its active user count steadily rose to over 1.5M by the end of December, indicating growing engagement.

Banco del Bienestar Movil stood out with a significant spike in downloads, especially in early December, reaching over 100K. Active users mirrored this trend, peaking at 1M during the same period, before stabilizing around 368K by the end of the quarter.

Banco Azteca maintained a consistent download rate, generally around 20K weekly. The app's active users slightly increased, ending the quarter with over 1M users, showcasing steady engagement throughout the period.

Finally, BanCoppel saw downloads fluctuate between 17K and 19K. Active users experienced a notable rise towards the end of the quarter, reaching nearly 988K, suggesting a positive trend in user retention.

For more detailed insights and data, you can visit Sensor Tower's website.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025