Top Insurance Apps in South Africa Q4 2024 Performance Overview

In the fourth quarter of 2024, the top insurance applications in South Africa showed varied performance on a unified platform, combining data from both iOS and Android. Here's a detailed look at the trends for each app.

Clientèle saw fluctuating download numbers throughout the quarter. Starting at around 6.7K weekly downloads, the app experienced a peak of 7.5K by late November before declining to 3.9K at the year's end. Active users began at 149K, peaked at 158K in early December, and slightly decreased to 149K by the close of the quarter.

Discovery maintained a stable presence with weekly downloads hovering around 6K, except for a notable increase to 7.1K in the last week of December. Active users showed an upward trend, starting at 373K and reaching 382K in early December, before dipping to 361K by the end of the month.

Alexforbes experienced a significant decline in downloads, beginning at 13K and dropping to just over 1K by the end of December. Despite this, active users remained relatively stable, starting at 67K and ending the quarter at 70K.

OUTsurance had a consistent download trend, with numbers ranging from 2.7K to 4.2K. Active users showed a slight fluctuation, starting at 5K and closing the quarter at 4.2K.

Momentum App began the quarter with 4.1K downloads, which gradually decreased to 2.6K by the end of December. Active users saw a small increase from 11.7K to 13K over the same period.

These insights, sourced from Sensor Tower, provide a comprehensive view of how these leading insurance apps performed in South Africa during the last quarter of 2024. For more detailed analysis, please visit Sensor Tower.