State of AI Apps Report 2025 is Live!
In the fourth quarter of 2024, the performance of the top 5 tools apps on the unified platform in Brazil showcased some intriguing trends. This analysis is based on data provided by Sensor Tower.
gov.br saw a strong quarter with weekly downloads peaking at 744K in mid-October. Active users fluctuated, starting at 15.9M and ending the quarter at 12.5M, showing a mixed engagement trend.
Carteira de Trabalho Digital maintained a consistent download pattern, reaching a high of 361K in mid-December. Active users showed a decline from 12.9M to 11.7M over the quarter.
e-Título experienced a significant drop in downloads after an initial spike to 1.5M in early October, with numbers settling around 88K by the end of December. Active users followed a similar trend, dropping from 42.6M to 1.4M.
OiTube showed an upward download trend, reaching 268K in the final week of December. Active users remained relatively stable, hovering around 5.5M throughout the quarter.
Lastly, Carteira Digital de Trânsito saw a gradual increase in downloads, peaking at 316K mid-December. Active users showed growth, starting from 22.3M and ending at 20M.
For more detailed insights into these apps' performances, visit Sensor Tower's platform.