State of AI Apps Report 2025 is Live!
During the first quarter of 2025, the top apparel applications on the Android platform in Brazil showed varied performance trends, according to data from Sensor Tower. Below is a detailed look at the performance of these apps.
SHEIN-Shopping Online started the quarter with weekly downloads around 215K, peaking at 234K in early January. A mid-quarter dip saw downloads at 167K, but they rebounded to 197K by the end of March. The app consistently engaged over 11M weekly active users, with a notable increase to nearly 13M in early March.
Nike App - Produtos exclusivos saw a steady climb in its weekly downloads from 66K at the start of the quarter to a high of 107K in early March, before settling at 92K by the end of March. Weekly active users grew from 1.4M to a peak of 1.8M, indicating strong engagement.
Lojas Renner - Comprar Roupas experienced fluctuating download numbers, starting at 84K and ending at 59K. Active users remained fairly stable around 1.4M, with a slight dip mid-quarter and a recovery to 1.5M by the end of March.
C&A - Comprar roupas had a varied download trend, beginning at 85K and experiencing a dip to 48K, before rising again to 66K. Active users showed a similar pattern, with numbers starting at 605K, dipping mid-quarter, and then increasing to 544K by the end of March.
Riachuelo - Roupas e compras started with 73K downloads, saw a decrease to 37K mid-quarter, and ended with 44K. Weekly active users began at 608K, with fluctuations throughout the quarter, culminating in a strong finish at 692K.
For more detailed insights into these trends, visit Sensor Tower.