State of AI Apps Report 2025 is Live!
In the first quarter of 2025, the top beauty retail apps on Android in Spain demonstrated varied performance in terms of downloads and active users. Here's a detailed look at how each app fared:
Sephora - Make-up, Beauty saw its weekly downloads peaking early in the quarter at around 8.3K, then fluctuating, ending March with approximately 4.6K. Active users showed resilience, starting at 35K, dipping slightly mid-quarter, and closing March with about 33K.
Perfumerías Primor experienced steady weekly downloads, starting the quarter at 8.1K and ending at 4.3K. Active users also remained stable, beginning at 31K and concluding the quarter at around 25K.
Perfumerías DRUNI exhibited consistent downloads, starting at 7.5K and closing at 4K. Active users began at 96K, showing a slight decrease but remaining strong at 95K by the end of March.
Notino: perfumes and cosmetics saw a significant rise in downloads from 600 in early January to 1.5K by the end of March. Active users mirrored this trend, increasing from 2.5K to nearly 4.8K over the quarter.
RITUALS - Cosmetics started with modest download numbers, around 1.2K, which rose to 1.9K by the end of March. Active user numbers also increased, moving from 4.4K to 5.3K.
These insights are derived from Sensor Tower's comprehensive data, which offers more detailed analytics for those interested in further exploration.