State of AI Apps Report 2025 is Live!
In the first quarter of 2025, the top consumer finance applications on the Android platform in Portugal exhibited varied performance metrics. Leveraging data from Sensor Tower, we delve into the weekly downloads and active user trends of these leading apps.
Revolut: Spend, Save, Trade saw a consistent pattern in weekly downloads, peaking at approximately 11K in late January before settling to around 8.8K at the end of March. Weekly active users fluctuated, starting at 560K, dipping mid-quarter, and closing at around 508K.
Caixadirecta experienced a moderate decline in downloads, starting at nearly 6K and descending to about 4.5K by the quarter's end. However, active user numbers remained robust, starting at 645K and climbing to approximately 710K.
Downloads for Millenniumbcp showed slight variability, with a peak of 5.2K in late March. Active users hovered around 430K throughout the quarter.
Universo Mobile Banking, despite being a newer entrant, showed impressive growth. Downloads surged from 7.8K in early March to over 18K mid-month. Active users rose significantly from 6.6K to around 39.6K by the end of March.
Santander Portugal maintained a steady download rate, fluctuating between 3.1K and 4.9K. Active users began at 521K, increased to a high of 560K, and ended the quarter at around 552K.
For more comprehensive insights into these trends, visit Sensor Tower's platform.