State of AI Apps Report 2025 is Live!
In the first quarter of 2025, the fashion gaming category on Android in France showcased intriguing trends. The data, sourced from Sensor Tower, highlights the performance of the top five apps in this category.
Skincare Time: Makeover ASMR from Think Different FC saw a fluctuating pattern in downloads, starting with 40.8K in early January and ending the quarter with around 18.5K. Revenue peaked mid-January at $33 before dropping to zero for the remainder of the quarter. Active users started strong at 84.9K but fell significantly to just under 10K by the end of March.
Satiszone: Perfect ASMR Tidy exhibited a steady increase in revenue, reaching a high of $54 by late February. Downloads surged from 3.3K in early January to 19.5K by early February but tapered off to 5.2K by the end of the quarter. Active users grew significantly, peaking at over 61K in mid-March before settling at approximately 50K.
Hair Tattoo: Barber Shop Game maintained consistent download numbers, averaging around 10K weekly. Active users remained stable throughout the quarter, hovering around 135K, with a slight dip to 127.9K by the end of March.
Beauty Tiles: Story & Makeover from Pexix Inc. saw revenue fluctuate between $800 and $1.3K, closing the quarter at $1.2K. Downloads experienced a decline from 12.8K to 5.2K, while active users rose steadily, reaching over 35.5K by mid-March before settling at around 31K.
Eye Color Mix demonstrated a decline in downloads from 21.1K at the start of the quarter to 3.5K by the end. Active users saw a peak in mid-February at 95.7K, with numbers gradually decreasing to 72.3K by the end of March.
For more detailed insights and analysis on these trends, visit Sensor Tower's website.