We’ve acquired Playliner!
In the first quarter of 2025, the word puzzle game genre on iOS in the United States saw varied performance across the top five applications, as reported by Sensor Tower. Here's a closer look at the trends in downloads, revenue, and active users.
Word Search Explorer® from PlaySimple Games Pte Ltd experienced a noteworthy increase in weekly active users, climbing from approximately 897K to 1.25M by the end of March. Weekly downloads peaked at 229K in late March, while weekly revenue fluctuated, peaking at around $23.7K mid-January.
Cryptogram: Word Brain Puzzle by Joyteractive saw a decrease in both downloads and active users over the quarter. Downloads dropped from 251K to 89K, and active users fell from 1.43M to 1.13M. Revenue also showed a downward trend, starting at $65K and settling around $37K by quarter's end.
Wordscapes by PeopleFun, Inc. maintained a relatively stable revenue stream, with weekly earnings ranging from $360K to $606K. Downloads saw a decline, moving from 144K to 49K by the end of March. Active users decreased from 781K to 616K, reflecting a gradual decline over the quarter.
NYT Games: Word, Number, Logic by The New York Times Company enjoyed a strong presence with active users consistently above 2.2M. Revenue peaked at $840K in late February, while downloads remained steady, reaching a high of 109K at the end of March.
Crossword Master - Word Puzzle from Easybrain Ltd saw a decline in both downloads and active users. Downloads decreased from 115K to 28K, and active users fell from 177K to 127K. Revenue started at $7.8K and dropped to $5.2K by the end of the quarter.
These trends highlight the dynamic nature of the word puzzle game market on iOS in the US. For more detailed insights and data, visit Sensor Tower.