Top 5 Apparel Apps in Brazil: Q1 2025 Performance on Unified Platform

In the first quarter of 2025, the top apparel apps in Brazil on a unified platform—combining iOS and Android data—showed significant activity, as tracked by Sensor Tower.

SHEIN - Shopping Online experienced consistent download numbers, starting the quarter with around 295K downloads and peaking at 357K in early January. Despite fluctuations, downloads remained strong, ending March with 332K. Active users showcased a notable trend, starting from 48.3M and peaking at 52.3M in early March.

The Nike App: Roupas, Tênis e mais observed a steady increase in downloads, starting at 64.6K and reaching a high of 150K in mid-March. Active users followed a similar pattern, growing from 629K to a peak of 959K, indicating a robust user engagement throughout the quarter.

Lojas Renner - Comprar Roupas maintained a stable download rate, with numbers ranging from 91K to 115K throughout the period. Active users varied slightly but remained strong, peaking at 7.5M by the end of March.

C&A - Comprar roupas saw a moderate increase in downloads from 84K to 89K. Active users displayed a similar trend, beginning at 3.9M and rising to 3.4M by the quarter's end.

Lastly, Riachuelo - Roupas e compras experienced a steady flow of downloads, starting at 64K and maintaining around 63K by March. Active user numbers started at 3.4M and peaked at 3.8M.

These insights reflect the dynamic performance of apparel apps in Brazil, with more detailed analytics available through Sensor Tower.