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In the first quarter of 2025, the top beauty retail applications in Belarus showcased varied performance trends. Here's a closer look at how these apps fared, with data sourced from Sensor Tower.
Золотое Яблоко: онлайн-покупки experienced a fluctuating trend in weekly downloads, peaking at around 15.4K in early March, while weekly active users increased from 31.8K to a high of 41.1K in the same period.
Мила: косметика, бытовая химия saw steady growth in downloads, reaching up to 3.2K in early March. However, active user data wasn't available for this app.
ЛЭТУАЛЬ: косметика, парфюмерия showed a decline in downloads from 1.8K to around 665 by the end of March. Active users decreased from 4.8K to approximately 3.2K over the quarter.
КРАВТ maintained a relatively stable download rate, peaking at 1.3K during early March. Unfortunately, there was no active user data available for this app.
Подружка: магазин косметики experienced an upward trend in downloads, hitting about 1.3K by late March. Active users grew from 4.5K to over 5.3K within the quarter.
These insights highlight the dynamic nature of the beauty retail app market in Belarus. For more detailed analytics and trends, visit Sensor Tower.