State of AI Apps Report 2025 is Live!
In the first quarter of 2025, the top drawing and coloring apps in the United Kingdom showed varying performance across downloads, revenue, and active user metrics. This data, sourced from Sensor Tower, provides insights into their market presence.
Zen Color - Color By Number by Oakever Games saw its weekly downloads peak at over 58K in March, with a notable rise in active users reaching 204K. Revenue fluctuated, peaking at around $1.8K in early March.
Color Pop AI - Coloring Book from MWM experienced steady revenue, maintaining levels between $13K to $15K weekly. Downloads varied, hitting a high of 45K at the start of the quarter, while active users hovered around 88K to 125K throughout the period.
Happy Color by Numbers Game by X-Flow showed a decline in revenue, from $1.4K to around $700 by the end of March. Despite this, downloads remained stable, with a slight increase to over 15K in March. Active users fluctuated, peaking at 286K initially, then settling at approximately 259K.
Color by Number:Coloring Games by Wildlife Studios maintained consistent revenue, around $6.5K to $9K weekly. Downloads showed a significant spike in mid-February to 21K, while active users ranged from 82K to 133K.
Eye Color Mix by Crazy Labs had a unique quarter with minimal revenue. Downloads were highest at the quarter's start with over 30K, tapering to about 5.6K by the end. Active users decreased from 131K to 97K over the quarter.
For more detailed insights and data, visit Sensor Tower.