Top 5 Insurance Apps in Poland: Q1 2025 Performance Overview

In the first quarter of 2025, Poland's insurance app market showcased varying trends across the top five applications on a unified platform. This analysis, based on data from Sensor Tower, highlights the performance of these apps in terms of downloads and active users.

mojePZU mobile experienced a consistent pattern in weekly downloads, peaking at around 16.7K in early January and maintaining a steady pace throughout the quarter. The app also saw a robust number of weekly active users, starting at approximately 83.4K and climbing to over 92.2K by the end of March.

Warta4U showed a gradual increase in weekly downloads, with a notable rise to 3.5K by the end of March. This upward trend indicates growing interest and engagement over the quarter.

Balcia presented a different trajectory, starting with a moderate download rate that saw a decline towards the end of the quarter, dropping to 145 in the final week of March.

CUK Ubezpieczenia maintained a stable download trend, with minor fluctuations. The application recorded weekly downloads ranging from 600 to 800, indicating a consistent user base.

Lastly, MyAllianz MY showed a steady download rate throughout the quarter, with numbers hovering around the 400 to 500 mark, demonstrating a stable engagement level.

For more detailed insights and data, visit Sensor Tower.