State of AI Apps Report 2025 is Live!

In the second quarter of 2025, the lifestyle category on the Android platform in Peru saw notable trends among the top applications. Let's delve into the performance of these apps, highlighting their downloads and active user metrics. The data is sourced from Sensor Tower, offering further insights.
Pinterest experienced a fluctuating trend in weekly downloads, peaking at around 44K in mid-May before stabilizing at approximately 40K by the end of June. Its weekly active users remained relatively stable, fluctuating slightly from 1.3M to 1.2M over the quarter.
Claro Club saw a steady increase in weekly downloads, reaching a high of about 16.9K in early June. Active users also rose, hitting a peak of 95K mid-May, before declining to 72.5K by the end of June.
QRewards - Earn Cash & Gifts showed significant growth in downloads, starting from a mere 31 in mid-April to an impressive 40.9K by early June. Its active user base followed a similar upward trend, reaching nearly 59.4K in early June.
Errado displayed a mixed performance in downloads, with a notable peak of 17.6K in early June. The active user count ranged from 55.8K at the beginning of the quarter, stabilizing around 44K by the end.
Rayo maintained a consistent download rate, peaking at 22.1K in early June. The app's active users increased steadily, reaching over 103K by mid-June.
These trends reflect the dynamic nature of the lifestyle app market in Peru, with varying growth and engagement across these top applications.