State of AI Apps Report 2025 is Live!
In the second quarter of 2025, the top tycoon games on the Android platform in Europe exhibited diverse performance trends across downloads, revenue, and active users, as reported by Sensor Tower.
Township from Playrix maintained a strong presence with weekly revenue peaking at approximately $953K at the start of the quarter. Although revenue dipped mid-quarter, it ended strong with $801K by the end of June. Downloads showed fluctuations, starting at 133K, dipping to 86K, and recovering to 114K. Active users remained robust, with numbers fluctuating around 2.3M to 2.4M.
Hay Day by Supercell experienced a notable increase in revenue towards the end of the quarter, reaching $687K. Downloads started at 144K, decreased to around 74K mid-quarter, and ended at 84K. Active users saw a gradual decline from over 4.2M to approximately 3.6M.
Family Island™ — Farming game from Melsoft Games Ltd showed consistent revenue figures, with a peak of $495K in early May. Downloads started at 35K, gradually declining to 22K by the end of June. Active users fluctuated slightly, maintaining a range between 192K and 234K.
Klondike Adventures: Farm Game by VIZOR APPS LTD. had a stable revenue trend, ending the quarter at $316K. Downloads started at 39K and decreased to 21K, while active users hovered around 310K to 350K throughout the quarter.
Isekai:Slow Life from Mars-Games saw a peak in revenue at $195K in mid-April, with a stable trend towards the quarter's end. Downloads were modest, beginning at 1.8K and ending at a similar figure. Active users showed a slight increase from 92K to 101K by early June.
These insights provide a snapshot of the dynamic mobile gaming landscape in Europe, with more detailed analytics available through Sensor Tower.