State of AI Apps Report 2025 is Live!
In the second quarter of 2025, the adventure game category on iOS in the United Kingdom saw varied performance across the top five applications. Here, we delve into the trends in weekly downloads, revenue, and active users for these games, based on data from Sensor Tower.
Genshin Impact from COGNOSPHERE PTE. LTD. experienced notable fluctuations in weekly revenue, with a peak of approximately $124K in mid-June. Weekly downloads remained relatively steady, hovering around 1.5K to 2K. The game maintained a strong active user base, though it saw a slight decline from 38.8K to 32.6K by the end of the quarter.
The Sims™ FreePlay by Electronic Arts had a consistent revenue stream, peaking at around $35K in late April. Downloads varied between 3.3K and 5.5K, while active users initially rose to 53.5K in early May before gradually declining to 23.6K by the quarter's end.
Unsolved: Hidden Mystery Games from Artifex Mundi S.A. saw stable revenue, reaching about $34K in late May. Downloads started strong but decreased from 5.3K in mid-April to around 1.2K by the end of June. Active users remained robust, peaking at 69.4K in mid-April.
Old School RuneScape by Jagex showed a steady increase in revenue, reaching approximately $23K in the final week of June. Downloads were modest, ranging from 630 to 930 weekly, while active users slightly increased from 5.3K to 5.3K throughout the quarter.
Wuthering Waves by KURO GAMES had varied revenue, with a significant spike to $46.5K in June. The game saw a notable surge in downloads, peaking at 28.4K in late April. Active users remained stable, fluctuating between 6.5K and 8.8K.
For more detailed insights and data, visit Sensor Tower.