State of AI Apps Report 2025 is Live!
In the second quarter of 2025, the top-performing dynamic games in the United Kingdom showcased notable trends in downloads, revenue, and active user engagement. This analysis is brought to you by Sensor Tower, where you can find more detailed insights.
Roblox demonstrated a steady increase in weekly revenue, peaking at approximately $714K in late April. Its weekly downloads fluctuated, with a significant rise in late May reaching 73K. The game also maintained a robust active user base, growing from 4.6M to nearly 6M by the end of June.
Mini Games: Calm & Chill experienced stable weekly downloads, peaking at 31K in early June. Despite modest revenue figures, there was a consistent user engagement with active users peaking at 112K mid-June.
EA SPORTS FC™ Mobile Soccer saw its weekly revenue reach a high of $201K in early June. While downloads remained relatively stable, the number of active users showed a declining trend, falling from 647K to 442K by the end of the quarter.
Offline Games No WiFi Fun 100+ maintained consistent weekly downloads, with peaks at 28K in early April and late June. Active users saw a gradual decline from 128K to around 96K over the quarter.
Finally, Pokémon GO experienced a significant surge in weekly revenue, notably hitting $1.7M in late June. Downloads were stable, with a peak of 21K in late June, and active users fluctuated, ending the quarter at 642K.
These dynamic games have shown varied performance trends in the UK market, highlighting the competitive nature of the gaming industry. For more detailed data and insights, visit Sensor Tower.