Top Social Networking Apps Performance in Brazil Q2 2025

In the second quarter of 2025, the top social networking applications in Brazil demonstrated varied performance across downloads, revenue, and active users. According to Sensor Tower, here's a closer look at how these apps fared on a unified platform.

Threads by Instagram saw a dynamic trend in weekly downloads, starting at 606K and fluctuating through the quarter, with a notable peak at 543K in late June. The app maintained a high level of weekly active users, beginning at 32.9M and experiencing slight variations, ending the quarter with 30.6M.

Telegram Messenger experienced a steady revenue stream, peaking at approximately $55K in the final week of June. Weekly downloads showed a consistent pattern, with a high of 378K mid-April, while active users remained robust, starting at 46M and closing the quarter at 44.3M.

Google Meet maintained a stable download rate, with numbers ranging from 62K to 74K throughout the quarter. Active users showed slight fluctuations, peaking at 8.9M in early May before settling at 8.5M by the end of June.

Facebook from Meta Platforms displayed a positive revenue trend, reaching $30K by the end of June. Downloads increased steadily, with a significant rise to 536K in late May. Active users remained high, although they dipped slightly from 92.4M to 90.8M over the quarter.

Sticker.ly - Sticker Maker by NAVER Z Corporation saw moderate revenue, closing the quarter at around $13K. Downloads fluctuated, peaking at 145K in late April. Active users varied slightly, ending the quarter just above 6.4M.

These insights provide a snapshot of the social networking landscape in Brazil, showcasing the diverse performance of each application. For more detailed analytics, visit Sensor Tower.