State of AI Apps Report 2025 is Live!
In the third quarter of 2025, the top five apparel applications on the Android platform in the United States exhibited varied performance trends. This analysis, derived from Sensor Tower data, provides a closer look at their weekly downloads and active user metrics.
SHEIN-Shopping Online showed a fluctuating download trend, peaking at approximately 202K in late July and declining to around 155K by the end of September. Despite the dip in downloads, weekly active users remained robust, starting at 14.5M and ending the quarter at approximately 13.9M.
Nike: Shoes, Apparel & Stories experienced a peak in downloads during July, reaching about 41K, and settled to nearly 24K by the end of the quarter. Active user numbers saw a mid-quarter high of 1.47M before decreasing to 863K in late September.
Old Navy: Fashion at a Value! maintained a consistent download rate, with figures hovering around 21K in early August and tapering to 15K by quarter’s end. Active users fluctuated slightly, maintaining a range between 400K and 545K.
Halara saw a gradual decline in downloads from 22K at the start of the quarter to 10K by the end. Active users followed a similar downward trend, starting at 97K and finishing at 83K.
adidas: Shop Shoes & Clothing had a steady increase in downloads, peaking at 18.8K in late September. Active users fluctuated, beginning at 307K, dipping mid-quarter, and closing at 242K.
These insights into the top apparel apps on Android in the US during Q3 2025 are based on Sensor Tower data. For a deeper dive into these trends, more detailed reports are available through Sensor Tower.