State of AI Apps Report 2025 is Live!

In the third quarter of 2025, the Gacha game market on Android in New Zealand showcased notable trends in downloads, revenue, and active user engagement. Here's a closer look at the top five performers.
Whiteout Survival by Century Games PTE. LTD. experienced a fluctuating yet promising revenue trend, peaking at approximately $30K in early August. Downloads began at 1.3K and gradually decreased to 742 by the end of September. Active users also saw a decline, starting from 4.3K and ending at 3.1K.
Kingshot showed a robust increase in revenue, reaching about $27.5K in the last week of September. Downloads surged from 2.3K to 6.4K, while active users grew significantly from 4.5K to 9.2K by the quarter's end.
Last War:Survival Game from FUNFLY PTE. LTD. had a notable revenue spike in early July at $41.9K, followed by a steady decline. Downloads varied slightly, ending at 1.4K, while active users peaked at 7.9K in late September.
Dark War Survival by Florere Game maintained a consistent revenue stream, closing the quarter at $12.9K. Downloads increased from 339 to 664, and active users experienced a moderate rise, finishing at 2.4K.
Finally, Pokémon TCG Pocket - Card Game from The Pokémon Company saw a revenue peak at $10.7K in late September. Downloads rose from 520 to 2.8K, and active users remained relatively stable, closing at 8K.
These insights, sourced from Sensor Tower, highlight the diverse performance dynamics in the Gacha game market. For more detailed analytics and trends, visit Sensor Tower's comprehensive reports.