In the fourth quarter of 2025, the top apparel apps on the iOS platform in the United Kingdom showcased varied performance trends. Here’s a closer look at the weekly downloads and active user metrics for these leading apps, with insights from Sensor Tower.

SHEIN - Shopping Online experienced a peak in weekly downloads at approximately 89.7K in mid-October, followed by a decline to around 37.6K by the end of December. Weekly active users initially hovered around 5.8M, gradually decreasing to 4.5M by the end of the quarter.

JD Sports saw a steady increase in weekly downloads, reaching a high of about 57.5K in early December. Active users grew from 229K at the start of the quarter to a peak of 372K in early December, before stabilizing around 353K.

ZARA maintained a consistent download rate, peaking at 33K in late December. Active users increased from 385K to a high of 570K in November, with a slight decrease to 499K by the quarter's end.

UNIQLO - LifeWear saw its downloads peak at 29.7K in late November. Active users showed an upward trend, starting at 194K and reaching 230K by December's end.

Next: Shop Fashion & Homeware had a notable increase in weekly downloads, peaking at 22.2K in late December. Active users were robust, beginning at 1.1M and reaching over 1.3M by the end of December.

For more detailed insights and data, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026