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AI Insights · Timothy · April 2023

Q1 2023 Insights: Top 5 iOS Dating Apps in Latin America

An analysis of the Q1 2023 performance for the top 5 iOS dating apps in Latin America reveals significant activity. Sensor Tower data provides a detailed look at downloads, revenue, and active users.

Q1 2023 Insights: Top 5 iOS Dating Apps in Latin America

As we step into the second quarter of 2023, we're taking a look back at the performance of the leading dating apps on iOS in the Latin American region during Q1. Our data here at Sensor Tower offers a comprehensive glimpse into the trends that have shaped the beginning of the year for these digital matchmakers.

Starting with Tinder: Dating, Chat & Friends, the app has maintained a strong performance, with revenue peaking at around $506k in the first week of January and then experiencing a slight decline to approximately $449k by the end of March. Downloads followed a similar trend, starting at around 81k in the first week of January and slightly decreasing to about 71k by the end of March. Weekly active users showed a slight drop from nearly 2 million in late December to around 1.8 million by late March.

Badoo: Dating. Chat. Friends observed a stable revenue trend with a peak of nearly $40k in early January and closing the quarter at around $35k. Downloads saw a high of nearly 29k in the first week of January, dipping to approximately 26k by the end of March. The app's active users experienced a decline from around 670k at the end of December to roughly 595k by the end of March.

Next, we have Bumble: Dating & Friends App, which displayed a revenue increase from around $124k in late December to a peak of approximately $154k in the third week of March. Downloads saw an initial surge to around 25k in the first week of January before settling at about 22k by the end of March. The weekly active users fluctuated slightly, ending up at around 270k from a high of approximately 285k in February.

Grindr - Gay Dating & Chat showed a relatively consistent revenue, with a small peak at around $101k in late February and a minor dip to about $85k by the end of March. The app's downloads remained steady, starting at around 20k in late December and ending the quarter at a similar figure. Active users experienced a slight decline, starting at around 380k and decreasing to approximately 368k by March's end.

Lastly, OmeTV – Video Chat Alternative, while having a lower revenue compared to the others, showed growth from around $1k in late December to approximately $1.6k by the end of March. Downloads began at around 17k and saw a mild decrease to about 15k in the same period. The app's weekly active users showed a positive trend, growing from around 46k to nearly 65k.

For more insights into app performance and trends, Sensor Tower's full suite of analytics tools is available to provide deeper analysis and data-driven decision-making capabilities.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2023