Top 5 Fitness Apps in Europe: Q4 2022 Performance Snapshot

As the year 2022 wrapped up, the fitness and weight loss app category continued to engage users across Europe. Sensor Tower's analysis presents a look at the top five apps in this competitive space during the fourth quarter.

Strava: Run, Bike, Hike maintained a strong presence with its revenue peaking at around $724k in the last week of December. The app's downloads saw an uptick during the same period, reaching over 105k, while the weekly active users surged to approximately 3.5 million, indicating a robust end-of-year engagement.

MyFitnessPal: Calorie Counter also exhibited a steadfast pattern. The app's revenue remained consistent, with a notable increase to about $393k in late November. Downloads peaked at around 76k in late December, and active users rose to over 3.1 million, showcasing its persistent popularity.

Fitbit: Health & Fitness saw its highest revenue of the quarter at nearly $479k during the final week of December. The app's downloads notably spiked to over 208k in the same week, accompanied by an increase in active users to more than 2.2 million, reflecting heightened interest in health tracking during the holiday season.

Zwift: Ride and Run experienced steady revenue growth, with a peak at around $286k in late November. The app's downloads reached over 13k in the last week of December, and active users climbed to approximately 63k, highlighting its niche yet dedicated user base.

Finally, YAZIO Calorie Counter & Diet from Germany showed an impressive revenue surge to around $343k in the week after Christmas. Downloads for YAZIO soared to over 104k, and active users increased to nearly 2.4 million, capping off the year with significant growth.

These trends underline the diverse approaches users take towards fitness and health, with each app catering to different aspects of the wellness journey. For more detailed insights into the fitness and weight loss app market, Sensor Tower's comprehensive data offers an in-depth perspective.